6 Must Read Internet Marketing Articles

I wanted to share 6 resources including articles that I have found personally useful to my success making money online. I hope you will take the time to review these and share your favorite marketing articles below in the comment section.

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#1) Google’s Own Search Engine Optimization Starter Guide

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As you know search engine optimization can be an important way to get free website visitors. The problem is that it can be hit or miss, and a difficult thing to completely understand. Even though you can’t rely completley on SEO as your only traffic source I still advise you to at least make sure you have the basics implemented on your site.

Google has actually created their own Search Engine Optimization Starter Guide as a PDF that you can download and read at your convenience.

Click Here for Google’s SEO Starter Guide PDF

To further enhance the SEO you do moving forward make sure you are using social sharing buttons on your site. These are links that visitors can click on to share the content on your site to Facebook, TWitter, Google+, LinkedIn, etc.

If you are using WordPress you can use the Digg Digg plugin or for your static HTML or PHP sites you can use the sharing options available at www.AddThis.com

. They also have a WordPress plgin you can use.

addthis-socialsharingThe key to good SEO is having good content that is good for your users, and that will lead to shares and potential backlinks for your content.

 

 

#2) Get The Inside Scoop On Joint Ventures

ericstipsArguably the fastest and most targeted source of website traffic will come from joint venture partners. These are people in your niche market that have email lists that can promote for you. Eric Holmlund of Eric’s Tips lays out in detail the process he goes through to get joint venture partners.

Eric knows his stuff about this topic and he has made millions in the process because of joint venture partners. He is one of the most qualified people in the industry to talk about this topic. I am also proud to say Eric is a good friend and business partner with myself and Jeff Wellman in the Real Coaching Club.

If there is any lesson you take to heart it is this one on joint ventures.

Click Here For Eric’s Joint Venture Lesson

#3) Make Your website Work Across Multiple Devices

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Learn how to build a website that works on all devices from smartphones, to laptops, to tablets, TVs, and more. With changing technologies more and more people are accessing the web away from their desktop computers or laptops for that matter.

It is more important than ever before to ensure you have a site that works across all platforms. This article will help you learn the basics of multi-device websites, teach you how to test your current website, and further assist with the building of a multi-device website.

This is a collection of articles from Google’s new Think Insights. You can get full articles and case studies here to ensure you are on top of the trends with mobile site optimization, and how this plays into your marketing efforts.

#4) How To Make $1,000,000 Per Month With Digital Products

This is by far the best interview I have ever read on the topic of making money with digital products. Even though this interview was done about 2 years ago it is still extremely relevant today, and this is some awesome evergreen content on the topic of information marketing. Mike Greary who is famous for his course on Clickbank called ebook_cover_medium“The Truth About Abs” reveals deep insights into how he has taken this one digital product and transformed it into an enterprise that is generating over $1,000,000 in sales each and every month!

You also can’t go wrong with the interviewer which is Tim Ferriss.

 

 

Click Here To Read The Interview With Mike Greary

#5) 10 Lessons From A 100K Pageview Post

This article gives you a behind the scenes look at how the author had a single blog post get over 100,000 views! You can glean a lot of insight into how to create content for your blog so you increase the shares, traffic, and exposure for your website online.

Creating content like he lays out is exactly what the search engines are looking for. Use his insights as a guide for your next blog post, and you should see some great results!

Click Here To Read This Article

#6)  What To Expect In SEO The Coming Months

Anyone remotely interested in getting free, targeted traffic from Google or other search engines through search engine optimization should watch this recent video from Matt Cutts who works at Google.

He provides some of the top information out there, and gives you insights that only a Google employee can. You can click here to go to his blog post.

Recap:

I hope you enjoyed these articles or resources. Make sure you bookmark this link for future reference. Which resource that I provided above was your favorite? Let me know in the comments below, and feel free to share your favorite marketing article.

3 Content Creation Tips for Content Marketing, Writing Blog Posts and More

Guest Blog Post: Jeff Herring, www.JeffHerring.com

Jeff Herring

Jeff Herring is a content creation expert who has educated thousands of people including many industry leading experts on the art of creating profitable content. Jeff has been featured in the Chicago Tribune, Los Angeles Times, and CBS. His content creation templates are used by business owners globally.

For more information on Jeff Herring’s powerful profitable content creation templates Click Here.


Profitable Content Creation – What to Do When You’re Running Out of Content Ideas (3 Big Tips)

Content Creation Tips

Content creation is a great way to bring in more prospects and profits. And you do want more prospects and profits, right? The struggle for many content marketers, both new and experienced, is consistently coming up with ideas for creating content. I’ve noticed that many go through a few stages in their
struggle to come up with content ideas. Let’s take a closer look at those three stages and more importantly, what to do about each one.

3 Stages

Stage 1 – Ideas are not flowing – When you sit down to create content you have to repeatedly stop and think about what to write about. The flow has not stopped, it’s just not as easy as it normally is for you.

What to Do – Step back and brainstorm. Make a list of content ideas. Don’t edit – just brainstorm. This is something you need to be doing anyway, so you always have a list of content ideas from which to pull.

Stage 2 – Ideas are a struggle – Even when you look at a list of your ideas, nothing pops out for you. It feels like you are seeing the ideas on a list, but they are not making sense in your head, and not making the trip from your head to your fingers.

What to Do – Take a trip to your supermarket and check out the titles on the covers of the magazines in the checkout line. Thousands of dollars have been spent deciding how to title these articles. Find titles that you can use in your niche and get busy creating great content.

Stage 3 – You are beginning to believe in writer’s block, even though it does not exist. Ideas are not only not flowing, ideas are just plain stuck. Your frustration level is high, and you’re honestly getting a little bit frightened by your lack of ideas.

What to Do – Go to your topic in EzineArticles and look at some of the top articles in your niche. See which ones are getting lots of traffic. Choose an idea that you know will appeal to your community and simply do a better job with it.This is not plagiarism. This is research because you are simply looking for ideas. You are not copying what someone else has said, you are just going to do a better treatment of it because of your skills.

The Next Step – Your next success step is to check out the 5.0 Version of Profitable Content Creation Templates where you get access to 21 Profitable Content Creation Templates designed for you to create prospect & profit pulling content for your blogs, articles, social media updates, marketing messages, information products and much more, all in 20 minutes or less!

Click Here for Profitable Content Creation Templates
Profitable Content Creation Methods

How To Earn Money Online From A Coffee Shop

Recently my business partners’ Eric Holmlund, Jeff Wellman, and I created a fun video for you demonstrating that you can literally make money online anywhere that you can get an  Internet connection and with any device that works for you!

Check it out and let me know your thoughts! We hope you enjoy this as much as we enjoyed making it. (For the record I don’t really use a computer that is that big…lol!)

If you want to get more results with your online business we invite you to try out our Real Coaching Club where you can get access to us at least twice per month, plus access our best training courses and materials in one plus, and also gain a new PLR package each month.

On a funny side note this video was made based on a true story that actually happened to me! I had a local SEO customer meet me in a coffee shop and they seriously brought in their entire desktop computer with them! It took them multiple trips to the car before they got it all inside! Meanwhile I am just sitting there while the coffee shop patrons look on in amazement.

The other interesting thing is that the owner of the coffee shop where we shot this video told us a story about how someone came into a coffee shop once and requested the free “Wiffie” as they pointed to the sign that said ‘Free Wi-Fi’!

While we were hanging out at Eric’s place in Colorado we also shot a video at a baseball game and another one on top of a small mountain that we climbed!

Thanks for being a subscriber and give me your feedback and thoughts below!

Surprising & Yet Powerful Niche Marketing Research

Finding good niche markets to go into is an area that holds a lot of people back. Recently I have been using a really cool way to find profitable niche markets. Watch this video below to find out all about this cool niche research method.

Resources:

These were the links mentioned in the video. Just browse these websites to find potential niches that you can profit from. Look at the websites for sale and see how much they are selling for, how much revenue or profits they have earned, and how the person running them has profited online.

1) www.Flippa.com
2) www.WebsiteProperties.com
3) www.BizBuySell.com
4) BusinessBroker [dot] net
5) www.BusinessesforSale.com

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Please leave your comments below to let me know your thoughts on this video and idea for niche marketing research. Thanks for reading my blog and stay tuned for more training coming your way soon!

How To Write A Press Release & Generate More Traffic

Online Press Releases

As you know publicity is an inexpensive way to promote your website online and build major credibility for your particular site. Really any kind of exposure can help your website get in front of new prospects. Most Internet businesses forget about the power of publicity, and even more businesses don’t take note of the power of online publicity or online press release marketing.

A few well positioned press releases online can give your website more exposure in the search engines, add credibility to your business, build up your brand, help remove any negative publicity that may be lurking online, increase your incoming backlinks to your website, and ultimately help you get more customers.

When you can post information about your business in a high traffic area the only thing that can result ultimately is more traffic for you. This principal holds true with high traffic websites and press release sites are high traffic sources online that you can leverage to generate more traffic for your business.
When you submit or syndicate a press release online you can send it out to literally hundreds of press release sites if you want to. The more places you submit to the more benefit you will get. What I like about press releases is it does wonders for helping with branding. Since it is submitted to so many sites if you type in your business name after a press release is picked up in the search engines you will find a flood of results for your business. This results in making your business look important, plus it shows that your business seems to be active and thriving.

The Power of Positive Press Online

Sometimes businesses have some negative comments written about them online either from a customer misunderstanding or from a bitter competitor. You may never know where negative comments come up about your company, but there are solutions to calm the negative impact. Online press releases are sometimes used to again bring up more positive press about a business online and help overshadow tons of negative feed.

One other major online press release benefit is that they provide incoming backlinks to your website. As you know backlinks are super important and help you rank higher in the search engines. So the more links you get to your website, the better chance you have of showing up higher in the search engines than your competitors. Each press release you submit online can provide a backlink into your website.

Finally, if you position a press release correctly it can rank in the search engines on the first few pages for your main target keyword phrases. Including your target keyword in the title of your press release can give you a shot at seeing your press release rank and get direct traffic and more customers for you.

So now that I have sold you on press releases you probably want to know what is next, right? You want to know how to write them, where to submit them, and everything in between to ensure your online press campaigns are the most effective.

What Is A Press Release?

As you more than likely know a press release is an announcement of an event, performance, or other newsworthy item that is issued publicly. What most small business owners don’t realize is how almost anything can be positioned as a press release online and used to generate yourself much traffic to your website, and potentially customers in your door.

Some ideas you could leverage to write a press release on include:

New Website Design
New Product Review
New Blog Post
An Opinion You Have
An industry statistic or change.

A press release just needs to have an angle.

Press Release Structure
The key thing with any press release you write is to develop your angle first. The angle is the topic of your story, and covers the importance of who, what, when, where, and why. The first paragraph will typically lay out your main press release point or your angle. In a little bit I will show you an example of an opening paragraph so you can see this in action.

After the angle is created you will want to create a newsworthy title for your press release that includes your keywords in it. Try starting with your targeted keywords and include the angle of the release in the title or headline if possible to ensure the best chance of it getting accepted by the press release sites.

Below are a few examples of good press release titles targeting different keywords:

Tulsa, Oklahoma Chiropractors Adjusting The City
Weight Loss Tips Website Creates New Free Ebook
Bird Watching Supplies Article Reveals Top 5 Must Have Items

After you create your angle and write the headline for your press release you need to create your introductory paragraph that lays out your press release point. This paragraph is the starting point for your release. As mentioned previously you cover who the press release is about (Example: your business), why you are writing the press release (Example: running a special sale), when the event runs (Example: Dates of Event), and how people can find out about it (Example: Website or Phone).
Below is an example of a press release opener.

“Tulsa, Oklahoma chiropractors are hard at work adjusting the city of Tulsa and a new website has been launched to highlight a Tulsa, Oklahoma chiropractor. The website, www.tulsaoklahomachiropractors.com, shares information and resources related to finding a good chiropractor for your next back or neck adjustment.”

I hope you take notice that this press release just announced a new website and really didn’t cover like a sale, employee hire, business event, etc. So hopefully you are beginning to see how you can position press releases to mean more exposure for your business online using any angle possible.

Now after the angle is created, the headline is written, and your opening paragraph is put together you will need to work on the body of the press release. This part includes 2 to 4 paragraphs. Typically the body of the press release just expands on the initial details covered in the opening paragraph.

So you can go into more details on the sale or more details on the features of the new website. Maybe talk about the reasons you hired the new employee. You can even talk about the location of the event in more detail, and things like that.

An easy way to create filler content is to come up with quotes that you can insert into these paragraphs as well. You can come up with a statement from yourself as the owner of the business that can be used here. It gives you a chance to maybe talk a little more about your business. I will show you a full sample press release below so you can see how the quotes are used.

Finally, you will conclude your press release with a closing paragraph or a call to action of some sort. This is the part of the press release where you give the readers a direct action. Most of the time this is to look at your website or call you. Since you are using this strategy to promote your website it will benefit you to put your website link, but if your business doesn’t have a website yet just have people call your business to find out more information.

Press Release Example Here

Now as promised below I have copied a complete press release so you can see how all of this fits together. You can even take this press release and use it as a template if you would like. The example below is for a local business, but obviously could be changed to reflect a business in any niche market. The key thing to do is try to incorporate these elements into your press release, and use this as guide to writing them.

—————–Begin Sample Press Release—————–
Tulsa, Oklahoma Chiropractors Adjusting The City

Tulsa, Oklahoma chiropractors are hard at work adjusting the city of Tulsa and a new website has been launched to highlight a Tulsa, Oklahoma chiropractor. The website, www.tulsaoklahomachiropractors.com, shares information and resources related to finding a good chiropractor for your next back or neck adjustment.

“Our goal with this website is to give website visitors access to a variety of information and resources related to finding and choosing the best Chiropractor in Tulsa, Oklahoma,” said the owner of the website. “We understand that everyday increasingly people are going online to find information and find chiropractors in Tulsa, so we created this resource for them.”

The site features a new design that allows for an easy way to find information and resources that will help in finding a reliable chiropractor in the Tulsa area.

The owner of the site also pointed out that a new article will be coming online soon that discusses the common myths people have with chiropractors. “Rumors and myths about chiropractic care has been floating around for years, and so hopefully this article will help shed some true light on this topic.”

He mentioned that some of the myths people have are related to the safety of neck adjustments and the fact that people think you have to seek care for the rest of your life if you have a back issue. These concerns and more will be covered in the new article to be posted soon.

For further details on finding a good, reliable Tulsa, Oklahoma chiropractor can be found online at www.tulsaoklahomachiropractors.com.

—————–End Sample—————–
Submitting Press Release Online

Now that you have created a press release to promote your business online the next vital step is to submit that press release. There are literally hundreds of places online that you can submit your press release to which helps you build backlinks and increase your exposure which is so vital to your success with online marketing.

Here is a list of 5 free press release websites. This list is always changing, so I will also give you some searches you can run on Google which will bring back hundreds of free press release websites that you can submit to.
www.Free-Press-Release.com
www.prlog.org
www.pagerelease.com
www.1888pressrelease.com
www.onlineprnews.com

Now below I have a screenshot of a basic press release website so you can see the basic layout of most press release submission sites. On each site you are looking for something that says “Submit Press Release” or something like that. Once you click on that you will typically need to register for the site with your name, email, and other basic information. Once you do that you just follow the instructions to copy and paste your press release onto the website.

As mentioned above you can also use Google to find even more press release sites to submit to online. Below are the common search strings I will put into Google to find all the press release sites I submit to currently.

“free press release distribution”
“submit press release”
“press release submission”
“free press release website”
“submit press release free”
Take a look at this screenshot for an example of a Google search you can run to find press release sites to submit to.

Press Release Promotion Conclusion

The best thing you can do with this strategy is submit your press release to as many online press release sites as possible to maximize your results. If you can create a release that you submit to 20 websites, just think of the additional exposure you would get by submitting to 50 websites. It can be a big difference.

This method is simple, but time consuming. Make sure you focus in on this method to get the best results possible.